What Happens When Your Corporate Twitterer Leaves?
Last week, as many of you will know, the main dude behind the Telecom NZ Twitter account finished up. Richard had been at the helm for…
Read articleHow Would You Rate The Community Management Of Your Own Social Profiles?
I recently had a couple of days off work. Just a long weekend. (Side note – I was surprised how many people said ‘How was your…
Read articleWhat Makes a Good Brand On Social Media?
Last night I asked Twitter this question: Twitter, I'm doing some research. Tell me: which brand do YOU think uses social media really well? And whhhhyyyy?—…
Read articleWordCamp NZ Panel – Chatting About Online Business
I was honoured to be invited to join a panel at WordCampNZ recently, along with Vaughan Rowsell (CEO Vend), Gianpolo Grazioli (Giapo Icecream) and facilitated by…
Read articleGetting The Simple Things Right: My 3 Tips For Countdown Supermarkets
When brands are present in social media there are a few things that you really need to get right. They aren’t complicated or expensive – they…
Read articleThe Best Tweets Of iStrategy Sydney 2012
Here are a few of the tweets from the Sydney iStrategy digital and mobile conference held in February, featuring Andy Lark, CMO Commonwealth Bank of Australia. Click…
Read articleThe Conundrum Of Working In Social Media
There is a real conundrum that anyone working in social media will face after about 5 minutes in the job. On one hand, you are active…
Read articleTop 10 Traits Of A Social Media Community Manager
Social media is here to stay, and most organisations have at minimum a Facebook Page and Twitter account. Most are also wondering what to do with…
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