I quite like Instagram. For a social network, it’s a little bit social but blissfully ad free – it still has a way to go before it starts acting like it’s parent Facebook.


Instagram has always encouraged users to take photos and share them – right when they happen. That is the beauty of it – it is instant, a snapshot of that point in time. Sure the photos looks way cooler thanks to the handful of clever filters – and even cleverer, that encourages us to take and share more and more photos. “Look at my clever pic of this cocktail!”  “Doesn’t my cat look cute in this?” “Have you seen this amazeballs sunset?” and so on.

But lately I’ve noticed an increased amount of grumbling as people post images that were quite clearly not taken on their smartphone. These are super sharp images, taken on a DSLR and post processed through an image editing software like Photoshop. Then they are shared on Instagram – beautiful, polished photos – but is that what this platform is all about?

Instagram recently announced on their blog:

“We do not offer the ability to upload from the web as Instagram is about producing photos on the go, in the real world, in realtime.”

I think the proliferation of these perfect, overly produced images is a shame. I liked the old days of Instagram – just seeing a few glimpses into the daily lives of people I followed, taken as they happened, and shared right then and there. It gave the platform a feeling of authenticity, of being genuine – not worrying about whether it was a ‘perfect’ shot or not. It is what it is, and that’s what I liked about it.

I hope this is not changing. Let’s keep it real, Instagram.

If you want to see lots of pics of my little cat on Instagram, or #WIWT, then you can follow me here: instagram.com/simonemccallum 

Also posted over on Medium.


Join the conversation! 1 Comment

  1. This is so true! I rue the day Instagram becomes evasive, complicated and spammy like Twitter and FB.

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